How to Create a Travel Agency Questionnaire That Drives Loyalty

Why Use Travel Questionnaires?

Even the best-run trip can face hurdles: delayed flights, poor hotel service, unpredictable weather. But what separates you from your competitors is how well you anticipate needs and handle surprises. With Enquete, you can use online questionnaires to regularly gather feedback and continuously refine the way you deliver experiences. That means more satisfied travelers, better reviews, and repeat bookings.

Before the Trip: Discover Expectations

Set the stage for a memorable trip by learning your clients’ preferences in advance.

Sample Pre-Travel Questions:

• Would you appreciate a short introduction to the destination during the journey?
• Do you have a preferred seat on the bus?
• Are there specific snacks you’d like during the trip?
• How often do you prefer breaks on long drives?

Use this feedback to customize their experience—even small changes can leave a big impression.

During the Trip: Monitor Experience in Real Time

Keep satisfaction high by checking in with travelers while the trip is ongoing. Responding quickly to concerns shows you care—and boosts trust.

Recommended Questions:

• Are you happy with the hotel services so far?
• Was the transportation comfortable and on schedule?
• What could make this experience even better?

Tip: Use open-ended questions to encourage honest, detailed answers.

After the Trip: Collect Insights That Improve Future Tours

The trip might be over—but the learning continues. Post-travel surveys provide invaluable data to help refine future offerings.

Sample Questions:

• Did you visit all the destinations you expected?
• How would you rate the booking process?
• Was the guide knowledgeable and professional?
• Would you recommend this tour to a friend?

Incentivize survey completion with loyalty perks like future discounts or bonus services.

Understand What Your Clients Really Want

Want to plan next season’s catalog? Considering new destinations? Just ask. Use Enquete’s easy-to-build questionnaires to collect insights into travel habits, bucket lists, and price perceptions.

Example Discovery Questions:

• What destinations are on your travel wishlist?
• Would you like more active or relaxing holidays?
• Are our prices aligned with the level of comfort provided?
• What new services would you love to see on our tours?